Vodafone

It comes following the 2019 sale of Vodafone to utilites investor Infratil and Canadian investment firm Brookfield Asset Management for $3.4 billion.

Paris also planned to bring most of its offshore call centres back to New Zealand. This move means we will have even more money to invest into our networks, onshore service, and technology solutions for our customers in New Zealand. [Marlborough couple struggle to call for help after internet cut off](https://www.1news.co.nz/2022/04/30/marlborough-couple-struggle-to-call-for-help-after-internet-cut-off/) [customer service.](https://www.1news.co.nz/2021/02/25/our-service-hasnt-been-good-enough-vodafone-boss-touts-big-changes-call-centres-coming-back-to-nz/) ['Our service hasn’t been good enough' — Vodafone boss touts big changes, call centres coming back to NZ](https://www.1news.co.nz/2021/02/25/our-service-hasnt-been-good-enough-vodafone-boss-touts-big-changes-call-centres-coming-back-to-nz/) Vodafone New Zealand is rebranding to the name One New Zealand from early next year.

New brand reflects telco's ambitions as well as its connections and legacy in New Zealand, CEO says.

Vodafone entered the New Zealand market through the acquisition of BellSouth in 1998. The telco had earlier also placed third in a Consumer NZ review of how easy it was for customers to monitor their phone spend and usage. Total income increased from $1.954 billion to $1.967 billion as a slight fall in services revenue was offset by a surge in device sales and other revenue. "Now, it is time to take the next step. Te Rourou, Vodafone Aotearoa Foundation -- soon to be Te Rourou, One New Zealand Foundation -- had already invested close to $50 million in securing a better future for rangatahi (young people), which the telco believed to be the biggest corporate philanthropy in New Zealand’s history. Vodafone New Zealand will change its name to One New Zealand in early 2023, further affirming the telco's separation from its former global parent.

Vodafone CEO Jason Paris with the new "One NZ" branding, which will come into effect early next year. Image: Supplied. Vodafone New Zealand is changing its ...

We've decided that now is the right time to do it, as part of our ongoing transformation," a Vodafone NZ spokeswoman told the Herald shortly before the new name was revealed. "Now, it is time to take the next step. "There wasn't a time frame on when the rebrand needed to happen. Vodafone is in the process of winding down its Vodafone TV partnership with Sky.) "Vodafone operates in a different marketplace, we don't see this as a conflict," a spokeswoman said. "But the logo is completely different," Lang said.

It comes following the change of ownership from Vodafone Group to new owners Infratil and Brookfield in 2019.

Over the past three years, the company said it has spent close to a billion dollars to improve The Smart Network. To become One New Zealand. "Now, it is time to take the next step.

Rebrand will save NZ telco millions of dollars a year which it says can be better spent on its network and service.

One New Zealand has been chosen as the company’s new name it retains the last three letters of the Vodafone brand – maintaining a degree of continuity – while also conveying a sense of social inclusiveness that the telco is keen to promote. Paris said Vodafone had brought most of its call-centres “back home to New Zealand” since 2019 and brought all its retail stores back under full ownership. The New Zealand firm retained the right to use the Vodafone brand for as long as it wanted after the sale, in return for an annual fee which is believed to be in the range of $20 million to $30m a year. Vodafone will retain a separate partnership with Vodafone Group under which the British firm will continue to provide a variety of backroom technical services to Vodafone, such as the certification of handsets for its network. Vodafone will change its name to One New Zealand early next year, saving the Kiwi company millions of dollars a year in branding fees. Vodafone to save millions by changing name to One New Zealand

The Warriors and their new naming sponsor see the change as a chance to "reinvigorate" the team after a rocky few seasons based overseas.

Warriors CEO Cameron George added the change will bring a boost to the club in their full return to New Zealand after being based in Australia for the past three seasons due to the Covid-19 pandemic. I’ve said it once and I’ll say it again: 'This is our year'." The Warriors have confirmed they will be renamed for next season to align with Vodafone's rebranding, saying their change to the One New Zealand Warriors will "enhance the mana" of the club.

Vodafone New Zealand is changing its name to One New Zealand, or One NZ for short. The telco is also ditching the red and white used by Vodafone globally i.

The Vodafone NZ boss added: "Our commitment to Aotearoa has always been intergenerational. We've decided that now is the right time to do it, as part of our ongoing transformation," a Vodafone NZ spokeswoman told the Herald shortly before the new name was revealed. "Now, it is time to take the next step. The mockup features Vodafone NZ’s “teardrop’ symbol, but the final design will replace it with One NZ’s green roundel. "There wasn't a time frame on when the rebrand needed to happen. We also support numerous digital equity and youth programmes." To become One New Zealand. "But the logo is completely different," Lang said. Vodafone also also drafted in Warren & Mahoney (last seen fitting out 2degrees' and Chorus's respective for a pending retail store refresh. An artist's impression of a Vodafone NZ store rebranded with One NZ's green livery. We recently celebrated the 20-year anniversary of Te Rourou, Vodafone Aotearoa Foundation (soon to be Te Rourou, One New Zealand Foundation), which has now invested close to $50 million in securing a better future for rangatahi (young people), and we believe represents the biggest corporate philanthropy in New Zealand's history, and this commitment will continue long into the future." That's potentially an issue because it's got TVNZ 1.

Vodafone has been criticised for rebranding with a name that “sounds like a white nationalist organisation” but a marketing expert says the telco is ...

A Vodafone spokesperson said Te Rourou Vodafone Aotearoa Foundation had been working for the community for 20 years and was one of the largest corporate philanthropy arms in New Zealand. The telco’s lawyers had “done a lot of mahi around the rebrand” to ensure it was legally protected, he said. “We’re excited to reclaim the name back when we rebrand to Te Rourou, One New Zealand Foundation and believe Te Rourou has enough brand equity to weather any potential confusion.” Given the depth of Vodafone’s pockets, the shared name was more likely to be an issue for the One New Zealand Foundation, which would be swamped by the telco’s advertising, Lang said. Announcing the rebrand, Vodafone chief executive Jason Paris said the company was “committed to supporting Te Ao Māori and normalising the use of Te Reo through Whārikihia, our Māori strategy, and through honouring the principles of Te Tiriti o Waitangi.” “There is always going to be a group somewhere with the same name, but they would need to be the same size organisation to have a real issue.” Another questioned whether Vodafone had checked the name for any racist or political overtones, while a third said the One New Zealand Foundation was “dishonest and ignorant”. It is also used by far right organisation the One New Zealand Foundation, which opposes the return of land to Māori under the Treaty of Waitangi, a document it claims is fraudulent. As part of the Vodafone rebrand its philanthropic foundation, Te Rourou Vodafone Aotearoa Foundation, will become Te Rourou One New Zealand Foundation. Social media users were quick to make the link, with one person saying on Twitter, “One NZ sounds like a name for a fascist or white nationalist organisation or political party”. [Treaty of Waitangi settlements](https://www.stuff.co.nz/pou-tiaki/129016141/ngi-tahu-seeking-18m-from-govt-over-alleged-treaty-of-waitangi-settlement-breach) and wanted [M](https://www.stuff.co.nz/national/politics/94794288/explainer-the-maori-seats-and-their-uncertain-future) [ā](https://www.stuff.co.nz/national/politics/94794288/explainer-the-maori-seats-and-their-uncertain-future) [ori seats in Parliament](https://www.stuff.co.nz/national/politics/94794288/explainer-the-maori-seats-and-their-uncertain-future) and the [Waitangi Tribunal](https://www.stuff.co.nz/pou-tiaki/129820822/waitangi-tribunal-in-the-midst-of-a-golden-age-tackles-racism-in-the-justice-system) abolished. Vodafone has been criticised for rebranding with a name that “sounds like a white nationalist organisation” but a marketing expert says the telco is unlikely to be affected

The telecommunications company ditched the red and white used by Vodafone globally in favour of an emerald or greenstone green. However, it now shares a similar ...

"Now, it is time to take the next step. We've decided that now is the right time to do it, as part of our ongoing transformation," a Vodafone NZ spokeswoman told the Herald shortly before the new name was revealed. "There wasn't a time frame on when the rebrand needed to happen. To become One New Zealand. One team of over 3000 employees, with one focus on one country and on one goal, to unlock the magic of technology to create an awesome Aotearoa." That's our focus," he said.

Vodafone CEO Jason Paris with the new "One NZ" branding, which will come into effect early next year. Image: Supplied. Vodafone New Zealand is changing its ...

The Vodafone NZ boss added: "Our commitment to Aotearoa has always been intergenerational. We've decided that now is the right time to do it, as part of our ongoing transformation," a Vodafone NZ spokeswoman told the Herald shortly before the new name was revealed. "Now, it is time to take the next step. "There wasn't a time frame on when the rebrand needed to happen. "Vodafone operates in a different marketplace, we don't see this as a conflict," a spokeswoman said. "But the logo is completely different," Lang said.

Vodafone subsidiary Vantage Towers turns out to be responsible for site-installation delays at Germany's newest mobile network.

[reports have indicated Vodafone is preparing to sell a huge stake](https://www.thisismoney.co.uk/money/markets/article-11246211/Vodafone-looking-sell-large-stake-12bn-phone-masts-division.html), with investment firms KKR, Global Infrastructure Partners and EQT Group all said to be in the running. The original plan was to attract other shareholders while retaining majority ownership of the business. On this occasion, it turned out to be the wrong kind. 1&1 has not responded to Light Reading's questions, and all it said in its official statement was that the supplier, now known to be Vantage, "has recently reported problems meeting its obligations on time." While two others were delivering "according to contract," the "most significant partner in terms of volume" had failed to boost the speed of its rollout, said 1&1. But the affair will not persuade operators renting passive infrastructure to pick Vantage over a towerco with no retail interests that its burgeoning fortunes could strengthen. There is no suggestion that Vantage acted in bad faith, and deliberate delays would be a stupid tactic given Vodafone's desire to grow the business, its supporters might argue. But it does have a landlord who apparently cannot fix the plumbing on time. Regardless of the cause, detractors will portray Vantage as an unreliable partner. Vantage Towers, whose parent Vodafone competes against 1&1 in Germany's mobile market, has been outed as the supplier 1&1 blames for delays in the rollout of its own network. We have always said that the first co-location sites will be made available in 2022 and achieving [sic] a stable run-rate after about 18 months." The problem, according to an official 1&1 statement, was a "buildout partner" under contract for approximately two thirds of the 1,000 sites.

Marketing experts are impressed by the look and feel of Vodafone NZ's new One New Zealand brand - but say there are some hard yards ahead to establish its ...

The Vodafone NZ boss added: "Our commitment to Aotearoa has always been intergenerational. Lang said the biggest factor in whether the rebranding was a success would be if Vodafone made substantial changes beyond a new name and colour. Lang said, "Aotearoa is really resonating with some people, but it can be divisive for others. Licensing the name could continue, if desired," a Vodafone spokeswoman told the Herald. "But I'm really confident that One New Zealand is reflective of where we're heading to as an organisation. We also support numerous digital equity and youth programmes." "I've heard some of the negative commentary. "We've decided that now is the right time to do it, as part of our ongoing transformation." And much more to do the research, so, I'd peg it between $500,000 and $1 million," Lark said, in terms of costs incurred so far. "Vodafone operates in a different marketplace, we don't see this as a conflict," a spokeswoman said. There are always going to be views," Paris said. Vodafone is in the process of

It should have been a night of celebration for Vodafone boss Jason Paris - instead he was in the dark trenches of Twitter.

”I'm judging you by your decision to stand with these horrible people. 100% love that we are reinvesting the Voda brand licensing $ back in NZ, & that One NZ stands for the best of NZ (diversity, inclusion, trust, innovation etc) Ultimately we won’t be judged on the name but the actions we take. People will see it and think regressive political party not progressive business,” another said. “Landed well with whom? Cannot understand how the brand agency missed this,” Moore said. “One NZ has landed extremely well.