Hammerbarn

2024 - 2 - 1

Bunnings Store Transforms into Hammerbarn with Bluey Theme

Discover how a North Shore Bunnings store in NZ changed to Hammerbarn inspired by the popular animated series Bluey. Free D.I.Y. workshops and limited-edition Bluey merch included!

Auckland parents were in for a surprise when a North Shore Bunnings store in NZ underwent a major rebranding, renaming itself to the fictional hardware store from the beloved animated series Bluey. This transformation is part of a collaboration between Bunnings and Bluey, offering free D.I.Y. workshops and exclusive Bluey merchandise. Kiwi kids and parents can now experience the whimsical world of Hammerbarn at selected Bunnings Warehouses.

The rebranding of Bunnings stores to Hammerbarn is a strategic move by the DIY giant to merge the practicality of a hardware store with the charm of the popular children's TV show Bluey. This creative partnership aims to engage customers in a unique way, blurring the lines between reality and fiction. With the themed workshops and merchandise, Bunnings invites families to immerse themselves in the 'for real life' experience of Hammerbarn.

Coinciding with the launch of Hammerbarn, Bunnings stores are decking out their exteriors with Bluey-themed signage as a tribute to a memorable episode from the series. The temporary rebranding of Bunnings Glenfield to Hammerbarn has stirred excitement among fans, highlighting the impact of merging entertainment with everyday retail experiences.

In a fun twist, Bunnings stores are not just offering hardware products but also a chance for kids to meet Bluey in person. Two Bunnings Warehouses in NZ are transforming into the iconic hardware store featured in Bluey, promising a delightful adventure for both children and adults. The Hammerbarn experience extends beyond shopping, bringing joy and creativity to the community.

Interesting Fact: Bluey is an award-winning Australian animated series loved by kids and adults alike, known for its heartwarming episodes and relatable family relationships.

Interesting Fact: Bunnings is a renowned hardware chain in Australia and NZ, famous for its extensive range of home improvement products and community involvement.

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