NCAA

2024 - 4 - 10

NCAA Tournament Viewership Showdown: Women Outshine Men

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Women's NCAA championship game beats men's for the first time in TV viewership. Discover shocking stats on NCAA final ratings!

The NCAA tournaments have always been a thrilling spectacle, with 2024 proving to be no exception. Brands raked in a staggering $482 million in sponsorship exposure value, showcasing the immense reach and popularity of the tournaments. The Women's NCAA Championship and Final Four on ESPN shattered records, drawing in a massive 18.9 million viewers, a milestone for women's college basketball. In a surprising turn of events, the NCAA women's final game surpassed the men's in viewership, marking a significant shift in audience preferences.

The competition in NCAA recruit rankings for the Women's High School Class has always been intense, fueling the excitement for college swimming fans. The women's NCAA title game was the most watched basketball broadcast in the US in five years, a testament to the growing interest in women's sports. South Carolina's victory over Iowa enthralled 18.7 million viewers, showcasing the power of women's basketball on a national stage.

In a historic moment, the women's NCAA basketball final outdid the men's championship in viewership, with an average of 18.9 million tuning in to witness the exhilarating game. The momentum around women's sports continues to surge, with Iowa guard Caitlin Clark sparking newfound enthusiasm and paving the way for greater recognition of women athletes.

Ending on a high note, the intense rivalry between the men's and women's NCAA tournaments has captivated audiences worldwide, with the women emerging victorious in the viewership battle. The record-breaking numbers reflect a shift in sports culture, highlighting the rising prominence of women's collegiate basketball on the national stage.

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Image courtesy of "Sports Business Journal"

NCAA Tournament sponsors earn $482 million in brand exposure (Sports Business Journal)

Brands earned $482 million in sponsorship exposure value from the 2024 NCAA Men's and Women's Tournaments, according to Hive, an AI company that measures ...

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Image courtesy of "ESPN Press Room"

2024 NCAA Women's Championship and Final Four on ESPN ... (ESPN Press Room)

National Championship Delivers 18.9M Viewers – Most-Viewed Women's College Basketball Game on Record and Most-Viewed College Basketball Game (Men's or ...

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Image courtesy of "NBC News"

Women outshine men in NCAA final TV viewership (NBC News)

For the first time, more people watched the NCAA women's final game than the men's, Nielsen said Tuesday.

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Image courtesy of "SwimSwam"

Revisiting NCAA Recruit Rankings: Women's High School Class of ... (SwimSwam)

Each summer, college swimming fans look forward to recruiting – the lifeblood of any NCAA swim program. Since 2012, we've been ranking down the top NCAA ...

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Image courtesy of "ABC News"

Women's NCAA title game outdraws the men's championship with ... (ABC News)

South Carolina's 87-75 victory over Caitlin Clark and Iowa in the women's NCAA championship game averaged 18.9 million viewers on ABC and ESPN, ...

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Image courtesy of "Forbes"

NCAA Women's Basketball Championship Beat Men's Game In ... (Forbes)

An average of 14.8 million people watched the UConn Huskies win back-to-back NCAA men's basketball championships on Monday, but more than 18 million watched ...

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Image courtesy of "Hollywood Reporter"

TV Ratings: Men's NCAA Final Falls Short of Women's Title Game for ... (Hollywood Reporter)

The audience for the NCAA men's basketball championship ticked up from last year's low — but for the first time, the men's game drew a smaller TV crowd than ...

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Image courtesy of "SportsPro Media"

NCAA women's March Madness final secures record 18.7m viewers ... (SportsPro Media)

South Carolina v Iowa in the women's March Madness tournament is most-watched basketball game in the US for five years.

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NCAA men's final sees viewership increase over 2023, but not ... (Yahoo Eurosport UK)

UConn's 75-60 victory over Purdue in Monday night's men's final on TBS and TNT averaged 14.82 million, according to Nielsen. Monday night's audience was a ...

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Women's NCAA title game was most watched basketball broadcast ... (The Guardian)

The South Carolina-Iowa title game averaged 18.7m viewers on ABC and ESPN, making it the most watched basketball game since 2019.

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The NCAA women's basketball final outrated the men's for the first ... (CNN)

The total number of viewers for Sunday's women's national championship game between South Carolina and Iowa was 18.9 million, peaking at 24.1 million in the ...

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Image courtesy of "ESPN"

NCAA men's basketball final ratings up, but fall short of women's ... (ESPN)

UConn's victory over Purdue in the men's final on TBS and TNT averaged 14.82 million viewers, according to Nielsen. That was not enough to surpass the 18.87 ...

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Image courtesy of "ABC News"

Women's NCAA title game outdraws the men's championship with ... (ABC News)

The women's NCAA championship game drew a bigger television audience than the men's title game for the first time, with an average of 18.9 million viewers ...

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Image courtesy of "Axios"

Women's NCAA championship garners more viewers than men's final (Axios)

The big picture: The breakthrough numbers come as Iowa guard Caitlin Clark is driving unprecedented momentum around women's sports, Axios' Sara Fischer and Noah ...

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How do you view the NCAA Tournament? (Amboy News)

I think I know the answer to the headline question for 80 percent of you. In 2024 when gambling is legal in most states and it was guesstimated $2.72 ...

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Image courtesy of "The Associated Press"

Women's NCAA title game outdraws the men's championship with ... (The Associated Press)

The women's NCAA championship game drew a bigger television audience than the men's title game for the first time, with an average of 18.9 million viewers ...

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Image courtesy of "ESPN"

Tara VanDerveer, NCAA's winningest basketball coach, retires - ESPN (ESPN)

Stanford legend Tara VanDerveer, the NCAA's winningest basketball coach, is retiring. Negotiations are underway for Kate Paye to replace her.

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Tara VanDerveer, NCAA's winningest basketball coach, retires after ... (The Guardian)

Tara VanDerveer announced her retirement on Tuesday night after 38 seasons leading the Stanford women's team and 45 overall.

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Tara VanDerveer, NCAA's winningest basketball coach, announces ... (Axios)

"I've been spoiled to coach the best and brightest at one of the world's foremost institutions for nearly four decades," VanDerveer said.

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