Buttermilk

Amul's New Kathiyawadi Chaas Sparks Buttermilk Craze!

Amul's latest creation, Kathiyawadi Chaas, is set to revolutionize the buttermilk market with its enticing price and limited shelf life. Get ready for a surge in buttermilk sales!

Amul, the renowned dairy brand, has set its sights on shaking up the buttermilk market with the launch of Kathiyawadi Chaas. Priced at just Rs 10 for a 400-millilitre pouch, this new product is expected to stir up a 20% increase in buttermilk sales. With a shelf life of only two days, consumers can enjoy the freshness of this traditional Indian drink like never before.

Kathiyawadi Chaas, a refreshing blend of buttermilk, spices, and herbs, promises to be a game-changer in the dairy industry. Its affordable price point and limited shelf life aim to attract health-conscious consumers looking for natural and authentic beverages. The launch of this product showcases Amul's commitment to innovation and meeting the evolving tastes of its customers.

In a world full of long-lasting packaged drinks, Kathiyawadi Chaas stands out for its short shelf life, highlighting the freshness and quality of the ingredients used. This unique selling point is projected to captivate consumers seeking genuine, unadulterated dairy products. As the buttermilk market gears up for a significant surge, Amul's latest offering is poised to lead the way in redefining the traditional beverage landscape.

As consumers embrace the trend of fresh and locally sourced products, Amul's Kathiyawadi Chaas represents a shift towards authentic and natural beverages. The limited shelf life not only enhances the drink's taste but also underscores the brand's dedication to delivering premium quality products to its loyal customer base. Get ready to experience buttermilk like never before with Amul's innovative and revitalizing Kathiyawadi Chaas!