Franklins plumbing

Franklins Plumbing: From Dream Bathrooms to Liquidation Dramas!

Auckland's beloved Franklins European Bathrooms is closing its doors forever. What happened to this iconic family business?

Auckland has seen the rise and fall of many businesses, but few have left a mark quite like Franklins European Bathrooms. Established in 1954 by Peter Smith, the family-owned plumbing and bathroomware company became synonymous with quality and style. Known for their stunning European designs, Franklins built a reputation for transforming bathrooms into luxurious retreats. However, in a surprising turn of events, the company has announced that it will be going into liquidation, leaving employees, customers, and the Auckland community in shock.

For generations, Franklins was the go-to destination for anyone looking to upgrade their bathrooms. From taps to tiles, their extensive range catered to various tastes and budgets, making each customer feel like royalty in their very own castle. The family-run aspect of the business meant that relationships with customers were not just transactional; they were personal. It wasn't uncommon to hear clients reminiscing about the advice they received from Peter Smith himself, who was as much a part of the company's identity as the products they sold.

So, what led to the downfall of this beloved Auckland establishment? Increasing competition from online retailers, rising operational costs, and shifts in consumer behavior have played their part in the demise of many local businesses. Additionally, the ongoing economic tensions and challenges posed by the global pandemic put even the strongest brands to the test. For Franklins, it seems that despite a steadfast commitment to quality and service, the tides of change were too strong to navigate.

As the liquidation process begins, it's important to remember the legacy Franklins leaves behind. The company’s history is filled with not just excellent products but also stories of family values and community connection. Fun fact: did you know that in its heyday, Franklins was responsible for several iconic bathroom trends that featured in New Zealand homes? Additionally, they once held an annual design contest inviting Kiwi homeowners to showcase their unique renovations, creating memorable narratives around bathroom innovation!

Franklins might be saying goodbye, but their influence on Auckland’s interior design scene will forever remain. Here’s hoping that the spirit of innovation and community ends up inspiring the next generation of family-run businesses across New Zealand!